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Focused on delivering the best possible service, I work meticulously at every stage of the design process to insure that I not only meet your expectations but  exceed them.


Trend Research &
Market Analysis

With more than 5 years experience following the respective markets both in search of new opportunities as well as to make sure that our product will be on trend regardless of the market or timetable.


I study the big picture of each customer, to define the correct positioning and pricing to achieve in every project phase, to avoid undue loss of time and effectiveness.




Design follow-thru to manufacture

Concept solutions that emerge from my design process are viable and complete from aesthetic and form development, considering the end users, ergonomics and human factors with clear paths to production and commercialization.




Idea Generation


Perhaps my favorite part of the product development cycle, generating ideas is my specialty. Whether it be creating new solutions to old problems or simply revisiting a new idea for old solutions, I am the right person for the job.


Broad ideation, ultimately balanced with disciplined decision-making is the line between art and design and the challenge that makes designing intriguing. I bring that same interest to every project I work on.




Brand Identity

I apply my creativity and research to the following visual devices:

· Logos (The symbol of the brand)

· Stationery (Letterhead + business card + envelopes, etc.)

· marketing ollateral (Flyers, brochures, books, websites, etc.)

· Products & Packaging (Products sold and the packaging in which they come in)

· Apparel Design (clothing items that are worn by employees)

· Signage (Interior & exterior design).



Concept Visualization


Sketching, modelling, model making & rendering 


It all begins with a sketch which I am adept at but I am equally adaptive at modelling using the computer or hand tools. Finally I pride myself on my attention to detail when making final renderings using a range of media techniques.When developing your product, throughout the process, it is important that the product is clear.




Visual Communication

Visual communication is full of many moving parts. My multi-disciplinary education in art has given me a foundation in a range of artistic productioon methods including photography and screenprinting. I provide printed and digital materials, including CMF and trendboards to assist concept presentations to executives, buyers, potential licensors, focus groups, and market researchers.



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